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Business Spotlight: Gold City Jewelers

Owners, Anita and Sab Bhatia

Luxury 22 Karat Gold Jewelry. Generations of Expertise. Exceptional Service.

What services does Gold City Jewelers offer?

We are a full-service jewelry store serving the DMV for the last 29 years. We offer everything from solitaire diamonds to diamond jewelry to custom jewelry to unique 22kt gold handcrafted pieces. You’ll find everyday chains, gold and silver bullion, and children’s jewelry, as well. We also offer same-day repairs and gold buying.

What motivated you to start Gold City Jewelers?

I married into a family of jewelers from India—it has been their family business for many generations. My husband’s main business was jewelry manufacturing and diamond wholesale, so I got a first-hand look at the inner working of the jewelry industry. Once my children were old enough, I decided to start my own business selling 22kt jewelry. It started with weekend trunk shows in hotels and with the support and guidance from my husband, and 29 years later, here we are.

What makes Gold City Jewelers unique?

Our diversity, quality, and knowledge of jewelry makes us unique. We have large inventory of solitaire diamonds and engagement rings, everyday diamond pieces, and handcrafted 22kt pieces that are one-of-a-kind. Gold City really has a complete inventory of jewelry that can fit any person for any day and any occasion.

Why did you choose to run your business in Rockville?

Rockville is the largest business hub in Montgomery County. We also chose Rockville because of it’s diversity.

Where do you see your business in 5 years from now?

One of our best suits is being adaptable, and because of this, we’ll ride smoothly into all the future trends of jewelry with ease–from natural to sustainable, to styles that range from over-the-top to minimal. Jewelry is here to stay; styles will change or simply rotate, and we’re here to provide whatever the customer has in mind. My son Vikram is the face of the next generation here at Gold City, and for our business to continue to adapt, grow, and go into the next phase, his presence will continue to make an impact. He has worked at Tiffany & Co. and the Rolex Boutique-Tourneau during his time in NYC and we’re excited to see where his expertise will take us.

About Gold City Jewelers

Gold City Jewelers is a woman-owned, family-run business established in 1995. Quality comes first here, designed to be treasured through generations. Find it all, from solitaire pieces, including engagement rings and tennis necklaces, to everyday diamonds that convey a cool nonchalance. 

Learn more about Gold City Jewelers at www.goldcityjeweler.com

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Visit Gold City Jewelers at 451 Hungerford Dr, #107, Rockville, MD 20850

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